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Five tips we follow at Heroleads to achieve data perfection for our clients
One of my favorite quotes, since I started my data career in 2015, is Gary Corkin’s famous quotes in 2013: Companies are drowning in data but starving for insight! Ever since I heard this quote, I have been asking myself as somebody who is climbing the data career’s ladder, how can I really help clients,…
Read MoreThe Secret of Digital Sales: Customer-Based Marketing
“Most companies expect greater revenues from their online marketing efforts. However, not all of them succeed, as they usually fail to identify their key success factors and prioritize it.” As a marketer who has been working in the digital marketing industry for nearly 10 years, I had many opportunities to consult for business owners and…
Read MoreHow chatbots can help you achieve your business & marketing goals
In this digital world, chatting has become the most used form of communication. Whether it is through messaging or messenger apps, consumers demand more instantaneous and personalised responses across different channels. To leverage this consumer behaviour, businesses are developing chatbots which a person can message and talk to as if they were humans. What Are…
Read MoreThe power of Omni-channel : Key to seamless customer experience
With the rise of the internet and mobile devices over the last decade, we’ve seen the emergence of a new type of consumer: the digital consumer. Now in 2020, with a global pandemic supercharging digitalization, the digital consumer has taken over. As a brand or company looking to be competitive in this environment, it is…
Read MoreLearning to adapt in the face of change
The secret sauce to not only survive, but thrive, in an unpredictable and fast moving world The only certainty in business is change Every business is constantly in a state of change. This has been true for businesses across the world for decades, even hundreds of years. What has changed, however, is the speed of…
Read MoreThe only Thai woman nominated for “Women Leading Change Award 2020” under “Entrepreneurship of the Year” category
Heroleads is glad to announce that our Co-Founder & Chief Operating Officer, Saowanit Chongpaiboon (Bell) has been shortlisted for Women Leading Change Award 2020, under the Entrepreneurship of the Year category. Women Leading Change Awards celebrate the successes of women in Asia who have shown outstanding leadership in the media and marketing industry. The award…
Read MoreHeroleads presented the Hero Award 2019
Heroleads presented the Hero Award 2019 to honor those Heroes who have shown remarkable performance in the past year. Let’s see who they are. 1. THE SUPER HERO OF THE YEAR 2019 AWARD Jirawan Asawinanondh, Regional Head of Finance & Accounting The superhero with outstanding performance & achievements, best knowledge in the field, professional dedication…
Read MoreE-Commerce tracking: Measure your results and profitability quicker now!
If you are using a website to operate your business, you may have some of these questions in your mind… Which channel do my customers come from? (Facebook, Google, etc.) Which of my product is the best selling? How many sales are made on each of my products? Which payment channel do my customers prefer?…
Read MoreHow digital technology helps insurance businesses penetrate SMEs.
Highlights SMEs are becoming more and more present in the countries’ economies. So, insurance business cannot miss catching this segment. The best ways to penetrate through this segment are adopting innovative technologies because the majority of entrepreneurs are ‘digital natives’ who are familiar with digital infrastructure. Insurance businesses are required to adapt themselves, starting with…
Read MoreHow skincare companies can win customers without a celebrity campaign
The Skin Care market is a large segment of the cosmetics industry that has experienced significant growth every year. That’s why many new businesses try their best to penetrate this market, but the major barrier to entry in this segment is the big-budget needed to create a celebrity campaign. As famous people have always made…
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