Market segmentation: The strategy behind all the successes of Mercedes-Benz
- They were able to reduced the average age of Mercedes-Benz Customers, acquiring the Millenials target.
- 82 percent of new buyers previously selected another brand.
- More visitors to corporate website.
- One million visitors viewed content online.
Experienced Senior Marketing Strategist with a demonstrated history of working in market research and digital marketing industry. Passionate for both professional and creative writing as well as project & strategic management. Excels at creating marketing strategies, campaigns to execute strategic plans, making high-quality reports within stipulated deadlines, and handling key projects supporting business goals.