Analytics & Tracking Take control of your data

Our website analytics suite enables you to easily analyze and measure impact, so you can make smarter data-driven decisions that transform your business.

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    Don't miss out these opportunities

    Learn from your own data and maximize your campaign performance with Website Analytics & Tracking solutions

    Increase your revenues and ROI by gaining insights on where your online customers drop-off, and optimizing your experience for them.

    Enhance your visitor to lead or customer conversion rate by optimizing your website or app checkout funnel.

    Maximize your end-users engagement by retargeting them with segmented custom audiences, such as cart or checkout abandonment, window shopper, and promotion dropper.

    Know how your revenue occur by identifying user behavior across devices and platforms

    Reasons to invest
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    Data-driven insights that go beyond simple reports

    We have a dedicated team of data specialists with an expertise in analysing complex data and offering valuable business insights based on it

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    Data Mining for Web Analytics

    Benefit for the right data & actionable insights

    We offer web analytics tools setup, website audits and execute data-driven processes of continuous improvement using a combination of industry standards for web analytics & our proprietary technology.

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    Conversion Rate Optimization

    Increase your web and app performance

    We analyze your historical data to adjust your website and enhance the chances of users  converting to customers by focusing on improving your conversion rates.

    Reduce your Cost Per Acquisition (CPA) by utilizing our web analytics tools in order to empower your users with the best experience - superior to your competitors

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    Website Analytics Consultancy

    Free consultation from our Web Analytics Experts

    Our Website Analytics Experts will support you with strategic planning, custom projects & assistance related to tracking set-up or web analytics data. Get to know the answers to all your business inquiries from our experts.

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    Reporting & Interactive Dashboards

    Get monthly campaign performance reports

    Save time creating reports manually by using automation dashboards to easily communicate with your manager and team, helping you make the best decisions by monitoring your goals and performance, and user experience on a daily basis

    Reasons to invest in Analytics & Tracking with Heroleads

    Analytics & Tracking Set-Up

    Project execution for website analytics & tracking setup of websites & applications

    Complete website audits

    Complete audits of your existing website & application tracking

    Monthly insightful reports

    Receive monthly reports and interactive dashboards with insightful data to improve performance

    Cross-Systems API Integration

    API integration between systems to ensure all marketing activities are being tracked & analyzed

    Frequently Asked Questions

    In simple words, analytics is analysing the qualitative information about customer behaviour and turning it into actionable data using Google's free tool, Google Analytics. Tracking, on the other hand, refers to installing unique tracking codes on the website to track the customer behaviour & activities.

    You'll need to set up an account on Google Analytics. Creating an account, setting up the tracking code and then analysing the data can be a bit overwhelming for newbies. And that's why, at Heroleads our  Web Analytics Experts take care of end-to-end tasks. Our Experts will not only create easy to understand dashboards for you, they can also provide valuable recommendations to maximize the performance. 

    Google Analytics offers powerful insights about how people are using your website. This allows you to measure your website performance and optimize the content & creatives accordingly.

    Google Analytics is free to use, however, there's a paid version for the advanced features. The free version is sufficient for small businesses, however if you have a huge website traffic and user database, then the enterprise account might be more suitable for you. It allows to dig deeper into the user's behaviour and fully define the buyer's journey.

    100% yes! Google analytics is an excellent tool to understand what your customers like/ dislike about you and adapt your marketing efforts accordingly. It's useful for business of all sizes & all industries to reach their most valuable audience and make better business decisions backed by data.

    Your digital marketing partner

    At Heroleads, we believe in leading change in a fast-changing world, together.