Industry Trends
The Rise of Voice Search and Smart Speakers
In today’s world, technology has become an integral part of our daily lives, with AI and automation systems no longer confined to science fiction movies. These advancements are rapidly making their mark and are poised to play a significant role in our everyday activities. You might be familiar with the depiction of J.A.R.V.I.S from Iron…
Read MoreHow Heroleads drive better results for clients by optimizing the upper, mid and lower funnel marketing budget?
Our client, a leading telecommunications company, has a business-to-business (B2B) unit that offers corporate clients a range of services. Although they have a strong market presence, converting potential customers into paying customers is a challenge. They approached Heroleads for help in developing a full-funnel digital marketing strategy that would enhance brand recognition and attract customers…
Read MoreHeroleads Nominated For Google Premier Partner Awards 2023
We are delighted to share the exciting news that Heroleads has accomplished an exceptional achievement by being named a Finalist in 4 out of 5 categories at the 2023 Google Premier Partner Awards. These awards, bestowed by Google, are a testament to the top 3% of agencies across Southeast Asia. Notably, Heroleads stands as the…
Read MoreOmnichannel marketing integration 2023: enhancing customer experiences across all touchpoints
In today’s interconnected digital landscape, consumers interact with brands through multiple channels and devices. To deliver seamless and personalized experiences, businesses are adopting omnichannel marketing strategies. The year 2023 brings new opportunities for further optimizing omnichannel marketing integration. In this article, we explore the importance of omnichannel marketing integration, its benefits, and strategies for businesses…
Read More30% ROAS increase for a global skincare brand through 360-degree eCommerce campaigns
Our Client is a global skincare brand that offers a range of products for different skin types. The brand is known for its use of high-quality, scientifically-proven ingredients that are designed to nourish and protect the skin. In addition to body and face care products, the brand offers sun protectant and cleansing products. Outcomes…
Read MoreIncreasing sales by 200% on Shopee and Lazada with Double Digit Campaigns.
Our Client, a Korean street fashion brand, is sold in Thailand by leading online and offline retailers. Korea’s leading fashion sportswear brand is growing its eCommerce sales on multiple channels in Thailand. One of their key focus channels is marketplaces. The client has been focussed on eCommerce marketplaces such as Shopee and Lazada. Outcomes…
Read MoreHeroleads’ smart campaigns and analytics helped increase ROAS by 150% for a leading retail company
The client is an online and offline retail company focusing on consumer electronics such as laptops and smartphones. The company has more than 333 stores. Outcomes ROAS Increased by 150% (220x in 2022 compared with 88x in 2021) AOV increased 12% compared with 2021 Challenge Heroleads was contacted by a client who was…
Read MoreHow Heroleads helped increase ROAS by 89% for a renowned online retailer
One of the largest offline & online retailers & mall operators in Thailand. Outcomes ROAS increased 89% (ROAS 4.23 vs. 7.99 | CPA 251 vs. 105) Dynamic Search Ads campaigns ROAS improved 30X! (ROAS 0.25 vs. 8 | CPA 1,378 vs. 492) Challenge During the 3rd wave of Covid in Thailand, the…
Read MoreHow Heroleads helped Boncafe achieve a higher AOV and ROI
Boncafe wanted a marketing partner that would not only manage their campaigns but also increase the Return on Investment. Background Boncafe (Thailand) is a business provider with the One-Stop Coffee Solution and currently is a part of the Massimo Zanetti Beverage Group. From the long 30 years of experience within the coffee…
Read MoreRLSA: The new era of marketing campaigns for car dealers
Traditional marketing for the automotive industry is slowly fading now! The car dealers are willing to spend thousands of dollars on online campaigns which will give them maximum ROI in minimum time! And as per the current digital scenario, the best solution is RLSA. With RLSA, Heroleads has been able to deliver excellent results for…
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